Red Bull + Jabra = Mic X

Challenge

Jabra and Red Bull teamed up to create the perfect microphone for extreme sports. Anyone that has ever tried recording reliable, full and clear sound during sports, knows the difficulty and near-impossibility of getting a good track.

Red Bull and Jabra developed the X Mic together. They enlisted the help of Kubbco to create social videos to help spread the word.

Solution

High-octane social media cuts were created for Facebook and Instagram ads.

Designed to showcase the engineering, the superior sounds quality and to hype the release, we created short and impactful creative content to help get the word out.