Social Media in the Gaming Industry | The Social Media Sucks Podcast | Ep. 6

Social media has transformed the gaming industry. How has social media changed the gaming industry?As a gamer, you’re probably using social media to share your gaming experiences with the world.Gamers are also using social media to find streaming services, buy games, research games, find content, and connect with fellow gamers.In fact, social media has become the number one way for gamers to find new games to play. We sat down with Dea Madsen, Marketing Analytics & Media Manager at PlayStation, to uncover the trends, tactics and latest tools for marketers trying to get into the gaming space.